Like most businesses, the Real Estate business, too, is increasingly utilizing the internet and social media for promotional activity. In fact, analysis of purchase behavior indicates that one of the first steps a prospective buyer takes is to check property listings online. A buyers Impression of realtors is, therefore, being formed much before even the first phone call.
Which is why, whether an independent resource, or a major brokerage, it is important to build a strong brand identity that reflects positive values. This infographic guides on how to create a visual identity that emits the right signals.
Real Estate Logos: What Makes a Winning Design?
Infographic by – LogoMaker