Here’s a statistic that ratifies what you already know: there are 3.5 billion unique mobile internet users (as of August 2017) – that’s almost half the world’s population! Not a surprising figure given the fact that any direction you turn, you’ll see people with a mobile phone stuck to their ears! Mobile phones are today’s all-in-one gadgets for watching movies, surfing the net and social media, shopping, playing games and, of course, calling!
No wonder, then, that mobile ads are dominating the airwaves – this infographic discusses the gigantic opportunity that mobile advertising presents and top trends to watch!
Infographic Source: The Domination of Mobile Ads: Statistics and Trends by Connext