Every company, large or small, regularly collects huge amounts of data – consumer data, retail data, purchase data, stock movement and inventory data, etc. This data is also referred to as ‘Big Data’ in modern business jargon and, if mined properly, can be an invaluable source of information, critical for developing business development models. Mining and evaluating big data is the principal role of Business Data Analytics.
This infographic explores the key dimensions of data analytics, why it is crucial for systematic business growth, and details the 5 most important features and benefits of this function.