Artificial Intelligence (AI) is the hot topic of the year in business circles. Presentations, seminars, panel discussions are eagerly awaited segments in marketing and advertising industry events. The question on everyone’s lips are: what is the future of AI? And where are we currently positioned on the potential and growth curve?
Fact is that technology has exponentially heightened access to rich and big data which, in turn, has led to a strong shift our approach to the fundamentals of data collection, and its ability to drive marketing possibilities. This infographic highlights research findings on marketers’ perception of AI.
Artificial Intelligence Quotient:
Infographic by – Adweek