What’s the generic purpose of creating a website? Obviously, to reach the largest numbers, to promote and sell ideas, products or services. But, to engage effectively with prospective buyers, capture their interest, and convert them into customers, is a generic site enough? That is the specialized role of a landing page – a unique one-stop point for interested customers to directly land on.
This infographic discusses, in detail, how to create a hardworking conversion-focused landing page following an 8-step process. Use these best practices to lock in the consumer – make the first impression count!
Infographic by – Vertical Measures