ICOs (Initial Coin Offering) took the market by storm in 2017 – over 900 ICOs were launched and more than $5billion was raised. This is a significant growth from the 774 ICOs launched in 2016, raising $4billion. However, in both years, less than 50% of the ICOs were actually successful.
The reasons for this low success rate are debated, but one fact all market analysts agree upon is that even the best products cannot survive without effective planning and strategy. Here’s a strong marketing blueprint derived from the success data of credible ICO marketers.
Marketing Blueprint: The Complete Guide to Success in Marketing your ICO
Infographic by – Dot Com Infoway