Almost 3-billion people use Email to communicate. On the face of it, that’s a much lower reach compared to mobile or social media marketing, but there’s one significant difference: Email users are willfully engaged with the medium – they’ve made the conscious choice to reach out and communicate – giving Email an added gravitas. Social media or mobile marketing can seem casual in comparison.
No wonder, then, that Email marketing is proven to be nearly 40-times more effective than Facebook and Twitter combined! This infographic highlights key stats that demonstrate the efficacy and strength of Email marketing.
15 Essential Stats Revealing the Importance of Email Marketing:
Infographic by – TDInsights